2021

Staccato

Entrant Company

ArtVersion

Category

Business Website - Best User Experience

Client's Name

Staccato

Country / Region

United States

Staccato has long been a category leader in high-end firearm manufacturing - approved by more than 300 law enforcement agencies as a duty weapon of choice. Staccato engaged ArtVersion agency to create a new design system and develop a new corporate website with robust vertical integrations. The core of this solution was a human-centered, bold new purpose: to create a stronger user engagement with community impact. We create an experience that was uniquely tied to the Staccato brand by reformating user journeys with well-documented user pathways. Brand workshops and analysis were a staple of a successful project lifecycle. Site design involved a new photography style and aesthetics that complimented fresh voice, tonality and messaging. Based on enterprise-level WordPress integration with the BigCommerece platform, the site was developed with carefully designed experiential and community-driven sections funneling users into personalized experiences. Thus, carefully balancing between brand priorities and e-commerce goals.

Credits

 
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Dancing Through The Pandemic

Entrant Company

Dance Studio Owners Association

Category

Entrepreneur - Training / Knowledge-Base

Country / Region

United States

 
2021
Lifetime Achievement Award

Entrant Company

Makers Nutrition

Category

Management - Innovator of the Year

Country / Region

United States

 
2021
Delivering Fleet Flexibility

Entrant Company

Merchants Fleet

Category

Achievement - Achievement in Sales or Revenue Generation

Country / Region

United States

 
2021
The Brand that almost lost 1 million US Dollars

Entrant Company

Gabriel & Felipe Maya

Category

Marketing - Marketer of the Year

Country / Region

United States