Singapore | 2021

Bigo Live – Empowering users to communicate and connect with

Entrant Company

BIGO Technology

Category

Information Technology

Client's Name

Sub-Category

App Development

BIGO Technology is one of the fastest-growing Singapore tech companies, with over 30 offices and six R&D centres worldwide. Powered by artificial intelligence technology, BIGO’s video-based products and services have gained in popularity, with nearly 400 million monthly active users in >150 countries. These include Bigo Live (livestreaming) and Likee (short-form video). This entry will focus on the efforts, technology, and achievements of the Bigo Live app. Since 2016, Bigo Live – a live-streaming app, providing real-time user-generated content – has aimed to unite global communities. Targeting a Gen-Z and Millennial audience in >150 countries, users can share life moments and showcase talents, in real time, facilitating an environment of camaraderie, authentic connections, and potential income. Fans show support by sending real-time, virtual gifts, which can be converted into real money, allowing content creators to earn an income through content production – providing much-needed economic support during a pandemic. Integrated into the app is a sophisticated Content Management System, powered by AI. This technology provides users with a safe, trusted online platform environment, by: • Automatically reviewing over 300 million data pockets (images, videos, text) – detecting undesirable feeds (e.g. gambling) with 99.5% accuracy and removing within 60 seconds. • Processing >300 million images, human-input review >1million images, and >60,000 pieces of negative content daily. • Housing >200,000 undesirable keywords in our negative keyword library; AI automatically detects, issuing penalties to offenders. • The AI operates in 20 different languages, including major languages like Spanish and French, to lesser-spoken languages like Urdu and Tamil. For more on Bigo Live’s general functionality and capabilities, please watch the video supplied (URL below).

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Category

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