Jing Capital – Connecting the cultures of the UK and East Asia.

At Jing Capital, a distinctive expertise and an innovative hybrid business model facilitate both market disruption and cultural connection between UK consumers and the East Asian market. Unlike typical competitors, the firm provides more than mere advice; clients experience a revolutionary approach to business development, complete with ready-to-go infrastructure, warehousing and supply capabilities, extensive market knowledge, and advanced technology solutions. By managing the groundwork, Jing Capital elevates and nurtures compatible brands through business growth expertise, effective product sourcing and supply, and a commitment to optimal reception in the UK.

The brand-building services encompass consultancy powered by current customer data, forward-thinking technology for seamless operations, robust procurement and distribution support, as well as dedicated marketing, HR, and leadership assistance. Modern equipment, digital support, and innovative POS technology enhance operational efficiency, while employee training and systematic HR and procurement processes contribute to long-term success. A strong distribution network, combined with a growing database of customer intelligence, ensures effective market penetration.

Among the brands Jing Capital supports, Bubble CiTea stands out as the largest wholly-owned bubble tea brand in the UK, renowned for its diverse menu and commitment to Taiwanese culture, with over 50 locations nationwide. KUSHIDO and KOFFEEDO offer Japanese donuts and high-quality coffees, benefitting from fresh branding and unique flavors, such as Iced Coconut Coffee. Additionally, Hanok aims to tap into the UK's rising interest in Korean culture, launching its first store in Birmingham’s Bullring to offer homeware products. The impressive success of Bubble CiTea inspires exciting new branding concepts for Kushido, Koffeedo, and Hanok, positioning Jing Capital as a key player in the market.