2023

U.P. Town Center: Paws & Play Year 5

Entrant Company

Ayala Malls Inc.

Category

Marketing - Corporate Social Responsibility

Client's Name

Country / Region

Philippines

Ayala Malls U.P. Town Center (UPTC), with its vast open spaces and lush greeneries, has long been known as an ideal space for customers to shop and dine in the company of their pets. Rather than place restrictions, UPTC embraced this as a unique and enduring culture of its most loyal mallgoers. Most mall merchants have followed suit with restaurants offering water bowls to customers dining with their pets and retail stores having special zones where pets are welcome. These efforts coincide with recent statistics showing approximately 67% of Filipinos have dogs in their households, while 43% have cats. Most consumers, if not all, are showing an increasing preference for pet-friendly establishments.

 
2023
Brenna Eller: Defining Communication Excellence  in the Uncharted Cannabis Market

Entrant Company

Canopy Growth

Category

PR & Communications - PR Executive of the Year

Country / Region

United States

 
2023
Xandro Lab

Entrant Company

Xandro Pte Ltd

Category

Marketing - Fitness

Country / Region

Singapore

 
2023
BOC Validates Customer Service Excellence through Net Promoter Score (NPS)

Entrant Company

Board of Certification/Accreditation

Category

Achievement - Achievement in Customer Satisfaction

Country / Region

United States

 
2023
Own Tomorrow

Entrant Company

Gravity Global

Category

Marketing - Best Global Marketing Campaign

Country / Region

United Kingdom