Creating Category Kings in the Life Sciences Industry

Holley Miller is a top-performing and award-winning life sciences professional with a distinguished 25-year life sciences career. She has embodied the roles of strategic planner, branding champion, and customer retention expert, with a proven record of capturing new markets, impeding competition, and accelerating revenue growth.



She worked for several publicly traded medical device companies, such as Allergan and Intuitive Surgical, with both domestic and international responsibilities. In 2007, Holley founded Grey Matter Marketing, the first Category Design firm designed to help life sciences companies develop successful corporate growth strategies to change healthcare paradigms. Most recently she was recognized by MM&M as the Agency Entrepreneur of the Year 2022. This award recognizes an agency CEO or other senior principal whose business acumen, financial growth and an entrepreneurial track record in the healthcare communications sector.