Interview
M SQUARE ENGINEERS, India
Mohan Anturkar founded M SQUARE ENGINEERS, which is now marking its 25th year of operation. With more than 33 years of experience in the industry, he guides his company as specialists in supplying, erecting, commissioning, performance testing, and upgrading cooling towers.
1 Please provide us with a brief bio of yourself.
Mohan Anturkar is the founder of M SQUARE ENGINEERS, which is celebrating its 25th year in operation. With over 33 years of personal experience in the industry, he leads his company as experts in the supply, erection, commissioning, performance testing, and upgrading of cooling towers. M SQUARE ENGINEERS emphasizes integrated solutions that enhance the overall efficiency of entire plants, not just isolated cooling tower systems. The company is known for its innovative designs and focus on environmentally friendly "green towers." Through more than 200 new ideas, it has contributed significantly to energy conservation, saving over Rs 400 crore for the nation.
2 What is your role in the company?
As the founder and CEO, my primary focus is on the happiness of all stakeholders. My role encompasses ensuring proper cash flow and providing strategic guidance. I am dedicated to fostering a positive attitude among everyone to cultivate a strong culture of a customer-first mindset. My commitment extends to building long-term relationships, maintaining an attitude of gratitude, and emphasizing the importance of effort, innovation, and speed. Above all, I prioritize safety first in all our endeavors.
3 Please tell us more about your organization.
M SQUARE ENGINEERS was established 25 years ago and has since built a prestigious clientele, including many Fortune 500 companies in India such as Reliance, Aditya Birla Group, PPL, Aarti, UPL, GFL, GNFC, among others. Our team, from technicians to junior members, embodies a customer-first attitude and a spirit of gratitude. We believe in forging lasting relationships—once someone becomes our customer, they remain so indefinitely. In emergency situations, we go above and beyond to serve our customers, always with a smile and a commitment to ensuring their happiness.
4 Describe the industry your organization is specialized in, as well as its main characteristics.
We specialize in cooling towers, designed to cool water that removes heat from industrial processes and releases it into the atmosphere. Our services cater to a diverse range of industries including process engineering, refineries, steel, cement, fertilizers, pharmaceuticals, paint, chemicals, and many others.
5 Congratulations! As the winner of the TITAN Business Awards, what does it mean for you and your team to receive this distinction?
We are very happy! We feel empowered and I am sure this will help us to grow further internationally.
6 How has winning an international award help promote your organization?
We are focusing on increasing international presence and this award will definitely help us in that direction.
7 What are the challenges of developing / marketing your winning entry(ies)?
Consistent performance, rooted in discipline, is essential. It's important to transform all threats into opportunities. As we grow, attracting and training quality personnel remains a critical challenge.
8 As a business owner, please tell us more about your ideation process.
We aim to achieve breakthroughs by tripling our speed of execution compared to previous records and cutting energy consumption by 50% from past levels. All of this should be accomplished with smiles and happiness.
9 What is your own definition of a successful team / organization / business?
We strive to ensure all stakeholders are happy, healthy, and joyful.
10 What led you / your organization to become successful within the industry you are currently in?
We are committed to consistency, maintaining a positive attitude and a spirit of gratitude. Our approach is guided by a nation-first strategy.
11 How has the country, you are based in, helped move your industry forward?
We cultivate a highly positive environment and focus on how we can contribute to the nation.
12 What have you found to be a hindering factor, for your business, during the entire course of the pandemic, and how did you overcome that hinderance?
We prioritize an innovative approach, cultivating high-quality vendors, and continuously training our resources to enhance their attitudes and goal-focus. Additionally, we emphasize effective mind management.
13 What are the current trends in the business industry that you are most excited about?
India is experiencing significant investments, which are generating substantial business opportunities for small and medium enterprises.
14 What resources would you recommend to someone who is searching to improve their business prospects and organizational success?
We prioritize attracting talented individuals and investing in their training. Our approach is centered on innovation and prioritizing the needs of others.
15 Where do you see the evolution of the overall business industry in the next 5-10 years?
Over the next five years, we aim to achieve three to four times growth.
16 Who inspired you in your life, and why?
My first boss, Mr. R Mukherjee, was a very dynamic leader with a positive attitude. Inspirational figures like Swami Gaur Gopal Das, Swami J.K. Mukundanand, Mr. Shiv Khera, Smt. B.K. Shivani, Mr. Rajan, Mr. Sonu Sharma, and Dr. Yogesh Pawar have also influenced me with their innovative ideas, insightful approaches to mind management, and tremendous enthusiasm.
17 What is your key to success? Any parting words of wisdom?
We embrace a consistent, never-quit approach, always maintaining a positive attitude and fostering happiness.
Entrant Company
M SQUARE ENGINEERS
Category
Achievement - Achievement in Technology Innovation