Amaia Land Website

When Filipinos think of affordable housing, Amaia aims to be the first name that comes to mind. To achieve this, the company continues to expand its market presence—believing that the more people it reaches, the more lives it can positively impact.

Digital platforms have proven to be one of the most effective ways to connect with a broad audience. As such, Amaia has invested significantly in strengthening its digital capabilities to make its services more accessible to Filipinos everywhere.

In 2024, one of Amaia’s key achievements was the impressive global reach of its official website, which attracted a total of 329,924 users. Of these, 76% (249,265 users) were from the Philippines, while 24% (80,659 users) came from overseas, particularly from the Middle East, United States, Singapore, and Canada.

The company also saw substantial growth in visibility and engagement. Organic searches leading to Amaia increased by 21%, rising from 75,161 in 2023 to 91,031 in 2024. Meanwhile, search engine marketing (SEM) efforts resulted in a 40% increase in engagement, jumping from 768,785 in 2023 to 1,077,703 in 2024.

These digital efforts directly translated into tangible business results. Amaia recorded a 6% increase in unit reservations made through its website in 2024. More significantly, the value of these reservations rose by 15%, amounting to PHP 420 million.

Amaia consistently analyzes user behavior to optimize its platforms, ensuring a seamless, responsive, and informative experience. From virtual tours to engaging contents, Amaia is committed to meeting the evolving needs of modern homebuyers, wherever they may be.

Behind these achievements is Amaia’s dedicated digital marketing and sales team—committed to continuous innovation and ensuring that the company remains at the forefront of digital transformation in the real estate sector.

Amaia looks forward to the future with optimism, aiming to remain the top choice for affordable housing among Filipinos both locally and abroad.