2025

ALL THE WORLD'S A STAGE

Entrant

DESIGN POP by Mitch Zorba

Category

Event - Reimagined Event

Client's Name

Country / Region

Puerto Rico

This Special Event was for “Investor’s Trust”, a branded organization that celebrated their 2025 global convention at the Wyndham Rio Mar in Puerto Rico. A program that nearly didn’t happen simply because of the hotel’s location and its distance to suitable off-site venues appropriate for their yearly awards ceremony. To make this happen, we focused on upselling upgraded concepts that could be produced in the hotel ballroom with an added budget usually consumed for offsite venue costs, transportation, A/V expenses, etc.

In terms of entertainment, we focused on a great cover band, affordable in comparison to A-List artist, nothing fancy but gets the job done! Were we spent the effort was creating an immersive theatrical presentation to transition to the after party with a surprise stage reinvention that is expected in concerts, Broadway shows, etc. but rarely seen in the corporate industry.

In a nutshell, the performance was a celebratory homage to Puerto Rican culture as it has become an integral part of our musical landscape. One of the most emotional parts came at the finale, where the digitally created graphics immersed the attendees to the “Investos Club”; Guests were particularly moved by this experience which also had dancers leap into audience engagement.

Other highlights include the surprise video dance floor onstage and the draping that opened on each side of the ballroom to showcase open bars. However, we are most proud of the clear panel railings that were installed on the dancefloor borders after the opening performance. While guests flocked onstage, our stagehands brought in these panels to create a safety barrier so guests can dance onstage securely. This detail was so successful that by the end of the night, guests were leaning on it as if it were a balcony.

The CEO of the company was in awe of this event. He said he was initially unsure about the dynamic that would happen onstage because his guests don’t tend to dance. He was showing off all night as if it was his idea and extended the event 2 additional hours because guests wouldn’t leave.

 
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Entrant

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Country / Region

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