Technical Excellence in AI-Powered Salesforce Development

Arun Kumar Mittapelly is a Senior Salesforce Developer with more than 14 years of experience, specializing in leading transformative CRM initiatives across industries such as financial services, fintech, and enterprises. He has a strong background in designing scalable and secure Salesforce ecosystems integrated with AI, automation, and data privacy controls, consistently delivering solutions that drive operational efficiency, enhance customer engagement, and ensure compliance.

At Upstart, an AI-driven lending platform, Arun successfully led end-to-end Salesforce integrations across Marketing Cloud, Service Cloud, and Sales Cloud. He implemented Einstein lead scoring models, improving conversion targeting by 30%, and developed adaptive onboarding flows that reduced customer onboarding time by 40%. He also deployed Einstein Case Classification, improving support ticket resolution by 25%. Additionally, Arun created a real-time Consent Management engine to address regulatory needs, ensuring GDPR/CCPA compliance and improving trust.

While at Randstad Technologies, Arun delivered Salesforce solutions to clients in banking and financial services, including leading the Paycheck Protection Program (PPP) project during the COVID-19 crisis. He built a robust loan servicing framework in Salesforce that streamlined the application intake, automated document collection, and tracked SLAs, ensuring timely federal relief distribution. He also oversaw a large-scale data migration project, ensuring zero data loss and full audit traceability, and implemented Salesforce-RPA integrations to enhance efficiency and reliability.