Engineering Excellence in Customer Data Solutions

Srinivasa Rao Bittla is an accomplished technology leader with over 20 years of experience in Artificial Intelligence (AI), Machine Learning (ML), Quality Assurance (QA), and Performance Engineering. He has consistently delivered transformative solutions that drive organizational efficiency, enhance product quality, and set new benchmarks in scalability and innovation.

Throughout his career, Srinivasa has led and mentored over 10,000 professionals, significantly improving productivity and fostering a culture of collaboration and excellence. His strategic mindset has resulted in groundbreaking advancements such as AI-driven tools for regression testing and failure prediction, automation frameworks that reduced testing efforts by up to 70%, and performance enhancements that achieved 99.9% system availability for systems handling 25 billion profiles, 10,000 audience segments, and 100,000 requests per second.

A visionary in performance engineering, Srinivasa was pivotal in developing the Vulcan Performance Framework, an industry-standard tool that saved 40–70% effort in performance testing and was adopted by over 20 teams. His efforts have also extended to promoting diversity and inclusion by training 350+ underrepresented women and minorities in STEM through StepItUp America by UST Global, achieving an impressive 81% retention rate.

Recognized as an expert in cloud platforms (AWS, Azure, GCP), CI/CD pipelines, and AI/ML frameworks, Srinivasa has consistently delivered customer-centric solutions through cross-functional collaboration withengineering, product management, business development, and solution architect teams. His contributions have earned prestigious accolades, including Adobe’s Team Excellence Award and Symphony Service’s Hall of Fame Award for Performance and Quality Engineering.