2024

Architecting Seamless SAP to Salesforce Customer 360 Integration

Entrant

Deepak Kumar

Category

Information Technology - Technical Professional of the Year

Client's Name

Agilent Technologies

Country / Region

United States

As an SAP Architect at Agilent Technologies, Deepak Kumar led the integration of SAP CRM with Salesforce CRM, ensuring real-time data synchronization and improved data accuracy. This initiative was crucial in consolidating customer information, minimizing data duplication, and automating essential business processes. Deepak developed robust data mapping and transformation processes, which greatly enhanced data reliability and consistency.

A significant accomplishment was automating master data replication and identifying duplicate records, which improved order management and customer service workflows. This integration framework was designed for scalability, accommodating future business needs and system upgrades to the SAP S4 Cloud model.

The impact of this integration was substantial. Agilent reported significant IT cost savings by reducing maintenance expenses and eliminating redundant processes. Automation of data entry and a decrease in manual errors resulted in considerable operational cost savings. Enhanced customer visibility and streamlined processes also contributed to a notable increase in sales revenue, driven by improved customer insights.

Deepak addressed challenges such as preventing data fallouts by creating placeholders in Salesforce for transaction data, which were later updated with actual master data from SAP CRM. This ensured continuous operations and maintained data integrity.

Overall, the integration achieved remarkable results, including a significant reduction in data entry errors, improved data consistency, and decreased data processing time. These accomplishments highlight the transformative effects of the integration, enhancing decision-making, operational efficiency, and customer satisfaction.

 
2024
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Marketing

Entrant

RankingCoach

Category

Marketing - Software

Country / Region

Germany

 
2024
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Executives & Professionals

Entrant

Fuad Mahamed

Category

Executives & Professionals - Transformation Leader of the Year

Country / Region

United Kingdom

 
2024
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Executives & Professionals

Entrant

Casey Clark, Co-Founder and CEO

Category

Executives & Professionals - Entrepreneur of the Year

Country / Region

United States

 
2024
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Marketing

Entrant

Marketbridge

Category

Marketing - Energy

Country / Region

United States