2024

Amprius Media Relations Strategy

Entrant

Gateway Group

Category

PR & Communications - Best Media Relations Strategy

Client's Name

Amprius Technologies

Country / Region

United States

Gateway Group specializes in providing investor relations, public relations, and digital media services for businesses at all stages of development with an emphasis on small- and mid-cap public companies. In 2021, Gateway leadership recognized a market opportunity to pair PR with its industry-leading investor relations offerings and officially launched a public relations and digital communications department. The PR team is built with outcome-oriented storytellers, focused on strategically mapping company stories across today’s dispersed and saturated landscape. Each member provides high-caliber, personal service to clients and receives positive feedback across the client roster concentrated on the technology, cleantech, consumer, industrials, financials, and healthcare industries. Among its greatest client successes is Amprius, a leading manufacturer of high-energy and high-power lithium-ion batteries producing the industry’s highest known energy density cells. The team is led by Zach Kadletz, Brenlyn Motlagh, Jade Bolton, and Jenn Gouveia. Zach has extensive marketing communications experience across a range of sectors, with a specialty in advanced mobility and transportation. Prior to joining Gateway, he spent more than three years at Hill+Knowlton Strategies embedded with Mazda North American Operations leading brand, corporate and product communications. Prior to that, he was with The Brand Amp leading initiatives for Red Bull, Polaris Off-Road Vehicles, Indian Motorcycle, Toyota, and Mizuno, among others. Brenlyn brings a mix of valuable experience to Gateway, ranging from media relations outreach at the local and national level to executive thought leadership campaign development, start-up communications guidance, social media content creation, and brand management. Jade brings over five years of experience with prior work for lifestyle publications and communication efforts for national service organizations. Jenn has over a decade of digital marketing and social media experience having worked across multiple industries for both B2B and B2C companies. In addition to helping other businesses hone their brand voice, she grew her own business from concept to maturity and successfully sold it after nine years.

Credits

Managing Director / Gateway Group
Zach Kadletz
Senior Account Manager / Gateway Group
Brenlyn Motlagh
Account Executive / Gateway Group
Jade Bolton
Digital Marketing and Social Media Manager
Jenn Gouveia
 
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