2022

NBA House 2022 - The 75th Celebration

Entrant Company

MPC Rio Comunicação

Category

PR & Communications - Events

Client's Name

NBA

Country / Region

Brazil

About the NBA...
The NBA is a global sports and media business built around four professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, the NBA G League and the NBA 2K League. The NBA and the International Basketball Federation (FIBA) also jointly operate the Basketball Africa League (BAL). The NBA has established a major international presence with games and programming available in 215 countries and territories in more than 50 languages, and merchandise for sale in more than 100,000 stores in 100 countries on six continents. NBA rosters at the start of the 2021-22 season featured a record 121 international players from 40 countries. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with 2.1 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.

Credits

MPC Rio Comunicação
Samy Vaisman
Head - NBA Brazil
Rodrigo Vicentini
NBA - Events
Niva de Mello
NBA - Comunicação LatAm NY
Sharon DeLima and Kevin Alonzo
NBA - Content
Gustavo Penna, Rafael Dugin, Renata Borges, Paula Teixeira and Daniel Tenius
NBA - Licensing & Retail
Sergio Perrella Filho, Roger Ahlgrimm and Jonathan Gonzales
NBA - Marketing
Carlos Alexandre Monteiro
NBA - New Business & Partnerships
Fábio Laudísio, Maíra Padovan and Jeana Mattei
NBA - Legal / Finance
Isabel Hungria / Leonardo Cupello
NBA - Basketball Operations / Youth Development
Daniel Soares / Victor Szepilovski
NBA - LatAm VP
Arnon de Mello Neto
Inovafoto
Wander Roberto, William Lucas, Gaspar Nobrega, Marcello Zambrana, Ricardo Vallarin and Ana Patrícia
Skidun
Philipe Matta and Caio Pereira
Press Pass
Luana Protázio, Laura Nogueira, Giuliana Nicastro, Michelle Santos, Flavia Gouvea and Rodrigo Torres
 
2022
PeopleScout Digital Campaign - Recruitment Marketing

Entrant Company

PeopleScout

Category

Marketing - Best Digital Marketing Campaign

Country / Region

United States

 
2022
‘Engineering Adhesives for the Modern World’

Entrant Company

Gravity Global

Category

Marketing - Business to Business

Country / Region

United Kingdom

 
2022
Dealer Genie

Entrant Company

Green Payments

Category

Business Technology Solutions - Payments Solution

Country / Region

United States

 
2022
FluentPet Connect: Two-way Communication Between Humans and The Animals

Entrant Company

Uproar PR

Category

Product & Services - Consumer Products / Services

Country / Region

United States