Celebrus v9.6 Innovations and Patents

Celebrus includes three game-changing products for industries that include Customer Data Platform (CDP), Fraud Data Platform (FDP), and Customer Data Management platform (CDM). All products are fully compliant with first-party cookies and work in real-time. Every Celebrus innovation is created out-of-the-box.

Celebrus CDP works across platforms, channels, and domains in real-time to maintain a continuous session and deliver personalized experiences to consumers. Celebrus CDP collects, contextualizes, and activates data for companies to create experiences based on user interaction and intent. Celebrus CDP was recently enhanced with a no-party data solution, Celebrus CX Vault - the only solution of its kind to activate in-browser, in real-time, without cookies, sharing, or tracking.

Completely unique, Celebrus FDP is the only fraud product on the market that can prevent fraud before it happens. Competing products can only detect fraud hours after it happens – Celebrus couples behavioral biometrics, advanced anomaly detection, and real-time capabilities for true fraud prevention. Celebrus FDP was launched in 2021 and is deployed by global multi-billion-dollar financial institutions and multi-billion-dollar retail brands.

Celebrus CDM automates customer data processing across relevant data sources, on-premises or cloud, to deliver real-time customer and regulatory analytics. It aggregates customer data in one secure location and provides the insight to deliver personalized messages while managing consent and staying compliant.