The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2021
Entrepreneur
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2021
Entrepreneur
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
Entrepreneur
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2021
Achievement
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2021
Achievement
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2021
Achievement
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
Achievement
Overall Impression / Memorability
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
Company & Organization
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2021
Company & Organization
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2021
Company & Organization
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
Company & Organization
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2021
Customer Service
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2021
Customer Service
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2021
Customer Service
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
Customer Service
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2021
Human Resources
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2021
Human Resources
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2021
Human Resources
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
Human Resources
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2021
Information Technology
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2021
Information Technology
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2021
Information Technology
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
Information Technology
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2021
Management
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2021
Management
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2021
Management
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
Management
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2021
Marketing
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2021
Marketing
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2021
Marketing
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
Marketing
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2021
PR & Communications
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2021
PR & Communications
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2021
PR & Communications
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
PR & Communications
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2021
Business Website
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2021
Business Website
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2021
Business Website
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2021
Business Website
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Entrepreneur
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Entrepreneur
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Entrepreneur
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Entrepreneur
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Achievement
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Achievement
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Achievement
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Achievement
Overall Impression / Memorability
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Company & Organization
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Company & Organization
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Company & Organization
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Company & Organization
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Customer Service
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Customer Service
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Customer Service
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Customer Service
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Human Resources
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Human Resources
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Human Resources
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Human Resources
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Information Technology
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Information Technology
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Information Technology
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Information Technology
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Management
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Management
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Management
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Management
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Marketing
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Marketing
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Marketing
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Marketing
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
PR & Communications
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
PR & Communications
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
PR & Communications
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
PR & Communications
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Business Website
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Business Website
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Business Website
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Business Website
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Creative (NEW)
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Creative (NEW)
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Creative (NEW)
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Creative (NEW)
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Product & Services (NEW)
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Product & Services (NEW)
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Product & Services (NEW)
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Product & Services (NEW)
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2022
Business Technology Solutions (NEW)
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2022
Business Technology Solutions (NEW)
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2022
Business Technology Solutions (NEW)
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2022
Business Technology Solutions (NEW)
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Entrepreneur
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Entrepreneur
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Entrepreneur
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Entrepreneur
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Achievement
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Achievement
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Achievement
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Achievement
Overall Impression / Memorability
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Company & Organization
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Company & Organization
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Company & Organization
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Company & Organization
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Customer Service
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Customer Service
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Customer Service
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Customer Service
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Human Resources
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Human Resources
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Human Resources
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Human Resources
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Information Technology
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Information Technology
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Information Technology
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Information Technology
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Management
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Management
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Management
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Management
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Marketing
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Marketing
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Marketing
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Marketing
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
PR & Communications
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
PR & Communications
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
PR & Communications
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
PR & Communications
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Business Website
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Business Website
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Business Website
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Business Website
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Creative
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Creative
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Creative
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Creative
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Product & Services
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Product & Services
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Product & Services
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Product & Services
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Business Technology Solutions
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Business Technology Solutions
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Business Technology Solutions
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Business Technology Solutions
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Business Development (NEW)
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Business Development (NEW)
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Business Development (NEW)
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Business Development (NEW)
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Event (NEW)
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2023
Event (NEW)
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Event (NEW)
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2023
Event (NEW)
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2023
Executives & Professionals of the Year (NEW)
Innovation / Vision
What makes this person’s thinking unique? Has his/her decision-making illustrated creativity? Is he/she a recognized industry leader? This includes innovation in company turnaround (where applicable) and company’s innovations that have ‘disrupted’ the industry status quo.
2023
Executives & Professionals of the Year (NEW)
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2023
Executives & Professionals of the Year (NEW)
Achievement / Accomplishments
Has he/she received any awards, referrals from clients, community awards? This could be anything like earning a superlative in his/her field, “going green” with the company, landing a major client, starting a new division, opening another location, etc.
2023
Executives & Professionals of the Year (NEW)
Overall Success
Nominations should support business growth or reputation in the business community. Aspects such as innovation and transformational changes, impactful strategies, and contribution to the nation's growth (if applicable) should be considered.
2023
Video (NEW)
Concept / Story
Is the story or concept unique? Is the storytelling or narrative coherent, and does it hold your attention? Does the writing have resonance and stay with you long after viewing it? Determining the quality of concept & writing considers all the elements that go into the creative process and how successfully the original idea is communicated.
2023
Video (NEW)
Quality of Craft
Determining the quality of craft focuses on the filmmaking process and technical execution. This includes the appearance and quality of the captured image, editing, sound design and audio integration, performances, lighting and all the aspects that account for a memorable viewing experience. This is of course relevant to the category entered. Quality of Craft means more than just a pretty looking film or video, and it doesn’t necessitate that it be cutting edge or trendy.
2023
Video (NEW)
Impact
Impact is the sense one gets upon viewing a video - the “first impression.” The main assessment of this criteria would be to evaluate how impactful the final video would turn out to its audience, and how influential it will be on the overall organization, or even the entire business industry.
2023
Video (NEW)
Overall Experience / Memorability
Demonstrating that a film or video can be more or less than the sum of its parts, the overall experience encompasses concept & writing, execution, quality of craft, as well as the intangibles that provoke viewer response. Repeat viewing or visiting generally indicates a generally positive overall experience.
2024
Achievement
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Achievement
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Achievement
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Achievement
Overall Impression / Memorability
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Business Development
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Business Development
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Business Development
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Business Development
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Business Technology Solutions
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Business Technology Solutions
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Business Technology Solutions
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Business Technology Solutions
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Business Website
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Business Website
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Business Website
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Business Website
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Company & Organization
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Company & Organization
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Company & Organization
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Company & Organization
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Creative
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Creative
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Creative
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Creative
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Customer Service
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Customer Service
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Customer Service
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Customer Service
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Entrepreneur
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Entrepreneur
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Entrepreneur
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Entrepreneur
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Event
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Event
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Event
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Event
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Executives & Professionals
Innovation / Vision
What makes this person’s thinking unique? Has his/her decision-making illustrated creativity? Is he/she a recognized industry leader? This includes innovation in company turnaround (where applicable) and company’s innovations that have ‘disrupted’ the industry status quo.
2024
Executives & Professionals
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Executives & Professionals
Achievement / Accomplishments
Has he/she received any awards, referrals from clients, community awards? This could be anything like earning a superlative in his/her field, “going green” with the company, landing a major client, starting a new division, opening another location, etc.
2024
Executives & Professionals
Overall Success
Nominations should support business growth or reputation in the business community. Aspects such as innovation and transformational changes, impactful strategies, and contribution to the nation's growth (if applicable) should be considered.
2024
Human Resources
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Human Resources
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Human Resources
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Human Resources
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Information Technology
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Information Technology
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Information Technology
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Information Technology
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Management
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Management
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Management
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Management
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Marketing
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Marketing
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Marketing
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Marketing
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
PR & Communications
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
PR & Communications
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
PR & Communications
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
PR & Communications
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Product & Services
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Product & Services
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Product & Services
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Product & Services
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Sustainability (NEW)
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2024
Sustainability (NEW)
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2024
Sustainability (NEW)
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2024
Sustainability (NEW)
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2024
Video
Concept / Story
Is the story or concept unique? Is the storytelling or narrative coherent, and does it hold your attention? Does the writing have resonance and stay with you long after viewing it? Determining the quality of concept & writing considers all the elements that go into the creative process and how successfully the original idea is communicated.
2024
Video
Quality of Craft
Determining the quality of craft focuses on the filmmaking process and technical execution. This includes the appearance and quality of the captured image, editing, sound design and audio integration, performances, lighting and all the aspects that account for a memorable viewing experience. This is of course relevant to the category entered. Quality of Craft means more than just a pretty looking film or video, and it doesn’t necessitate that it be cutting edge or trendy.
2024
Video
Impact
Impact is the sense one gets upon viewing a video - the “first impression.” The main assessment of this criteria would be to evaluate how impactful the final video would turn out to its audience, and how influential it will be on the overall organization, or even the entire business industry.
2024
Video
Overall Experience / Memorability
Demonstrating that a film or video can be more or less than the sum of its parts, the overall experience encompasses concept & writing, execution, quality of craft, as well as the intangibles that provoke viewer response. Repeat viewing or visiting generally indicates a generally positive overall experience.
2025
Achievement
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Achievement
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Achievement
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Achievement
Overall Impression / Memorability
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Business Development
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Business Development
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Business Development
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Business Development
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Business Technology Solutions
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Business Technology Solutions
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Business Technology Solutions
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Business Technology Solutions
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Business Website
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Business Website
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Business Website
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Business Website
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Company & Organization
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Company & Organization
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Company & Organization
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Company & Organization
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Creative
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Creative
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Creative
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Customer Experience
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Customer Experience
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Customer Experience
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Customer Experience
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Entrepreneur
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Entrepreneur
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Entrepreneur
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Entrepreneur
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Event
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Event
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Event
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Event
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Executives & Professionals
Innovation / Vision
What makes this person’s thinking unique? Has his/her decision-making illustrated creativity? Is he/she a recognized industry leader? This includes innovation in company turnaround (where applicable) and company’s innovations that have ‘disrupted’ the industry status quo.
2025
Executives & Professionals
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Executives & Professionals
Achievement / Accomplishments
Has he/she received any awards, referrals from clients, community awards? This could be anything like earning a superlative in his/her field, “going green” with the company, landing a major client, starting a new division, opening another location, etc.
2025
Executives & Professionals
Overall Success
Nominations should support business growth or reputation in the business community. Aspects such as innovation and transformational changes, impactful strategies, and contribution to the nation's growth (if applicable) should be considered.
2025
Human Resources
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Human Resources
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Human Resources
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Human Resources
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Information Technology
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Information Technology
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Information Technology
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Information Technology
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Management
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Management
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Management
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Management
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Marketing
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Marketing
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Marketing
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Marketing
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
PR & Communications
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
PR & Communications
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
PR & Communications
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
PR & Communications
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Product & Services
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Product & Services
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Product & Services
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Product & Services
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Sustainability
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2025
Sustainability
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2025
Sustainability
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2025
Sustainability
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2025
Video
Concept / Story
Is the story or concept unique? Is the storytelling or narrative coherent, and does it hold your attention? Does the writing have resonance and stay with you long after viewing it? Determining the quality of concept & writing considers all the elements that go into the creative process and how successfully the original idea is communicated.
2025
Video
Quality of Craft
Determining the quality of craft focuses on the filmmaking process and technical execution. This includes the appearance and quality of the captured image, editing, sound design and audio integration, performances, lighting and all the aspects that account for a memorable viewing experience. This is of course relevant to the category entered. Quality of Craft means more than just a pretty looking film or video, and it doesn’t necessitate that it be cutting edge or trendy.
2025
Video
Impact
Impact is the sense one gets upon viewing a video - the “first impression.” The main assessment of this criteria would be to evaluate how impactful the final video would turn out to its audience, and how influential it will be on the overall organization, or even the entire business industry.
2025
Video
Overall Experience / Memorability
Demonstrating that a film or video can be more or less than the sum of its parts, the overall experience encompasses concept & writing, execution, quality of craft, as well as the intangibles that provoke viewer response. Repeat viewing or visiting generally indicates a generally positive overall experience.
2026
Achievement
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Achievement
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Achievement
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Achievement
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Business Development
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Business Development
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Business Development
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Business Development
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Business Technology Solutions
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Business Technology Solutions
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Business Technology Solutions
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Business Technology Solutions
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Business Website
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Business Website
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Business Website
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Business Website
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Company & Organization
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Company & Organization
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Company & Organization
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Company & Organization
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Creative
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Creative
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Creative
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Creative
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Customer Experience
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Customer Experience
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Customer Experience
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Customer Experience
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Entrepreneur
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Entrepreneur
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Entrepreneur
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Entrepreneur
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Event
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Event
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Event
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Event
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Executives & Professionals
Innovation / Vision
What makes this person’s thinking unique? Has his/her decision-making illustrated creativity? Is he/she a recognized industry leader? This includes innovation in company turnaround (where applicable) and company’s innovations that have ‘disrupted’ the industry status quo.
2026
Executives & Professionals
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Executives & Professionals
Achievement / Accomplishments
Has he/she received any awards, referrals from clients, community awards? This could be anything like earning a superlative in his/her field, “going green” with the company, landing a major client, starting a new division, opening another location, etc.
2026
Executives & Professionals
Overall Success
Nominations should support business growth or reputation in the business community. Aspects such as innovation and transformational changes, impactful strategies, and contribution to the nation's growth (if applicable) should be considered.
2026
Human Resources
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Human Resources
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Human Resources
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Human Resources
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Information Technology
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Information Technology
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Information Technology
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Information Technology
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Management
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Management
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Management
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Management
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Marketing
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Marketing
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Marketing
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Marketing
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
PR & Communications
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
PR & Communications
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
PR & Communications
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
PR & Communications
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Product & Services
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Product & Services
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Product & Services
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Product & Services
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Sustainability
Plan / Idea / Strategy / Innovation
The judges should look for strong business plans, overall growth strategies that businesses implement, campaign innovations, creativity dynamics, and firm leaderships with clear visions.
2026
Sustainability
Execution / Content
The implementation of the business strategy and its level of success, depicting how creative and/or sophisticated the business strategy was. Furthermore, an overall view of the combination of innovation and technical execution is expected, showing the innovative aspect of the business that was revealed to the market, as well as how well this innovative aspect has been received, by the marketplace.
2026
Sustainability
Performance / Achievement
The achievement of its objectives and goals. Judges will value growth from all aspects of the business. Demonstrating how the business performs and achieves through the briefs may influence the judging decision.
2026
Sustainability
Overall Impression / Memorability
Demonstrating that a business can be more or less than the sum of its parts, the overall experience encompasses strategy, execution, writing, as well as the intangibles that provoke audience response. A memorable business experience that etches an impression within the minds of those who analyzes the overall business.
2026
Video
Concept / Story
Is the story or concept unique? Is the storytelling or narrative coherent, and does it hold your attention? Does the writing have resonance and stay with you long after viewing it? Determining the quality of concept & writing considers all the elements that go into the creative process and how successfully the original idea is communicated.
2026
Video
Quality of Craft
Determining the quality of craft focuses on the filmmaking process and technical execution. This includes the appearance and quality of the captured image, editing, sound design and audio integration, performances, lighting and all the aspects that account for a memorable viewing experience. This is of course relevant to the category entered. Quality of Craft means more than just a pretty looking film or video, and it doesn’t necessitate that it be cutting edge or trendy.
2026
Video
Impact
Impact is the sense one gets upon viewing a video - the “first impression.” The main assessment of this criteria would be to evaluate how impactful the final video would turn out to its audience, and how influential it will be on the overall organization, or even the entire business industry.
2026
Video
Overall Experience / Memorability
Demonstrating that a film or video can be more or less than the sum of its parts, the overall experience encompasses concept & writing, execution, quality of craft, as well as the intangibles that provoke viewer response. Repeat viewing or visiting generally indicates a generally positive overall experience.